PROJECT: Website redesign, brand refresh, content development, SEO, digital audit
CLIENT: Lotus Group
TIMING: March–June 2021
PROJECT TEAM: Kat Morgenroth, Gordie Bowles, Donne Torr, Paul Solovyov

Fresh Air delivered a fully redesigned website – including a brand refresh – for Lotus Group. Our goal was to add a human-interaction element to the brand, to compliment their work in various human resources services. The secondary goal was to provide a content platform to assist the company with national expansion and to provide the required SEO for successful localized advertising capabilities to reach their market.

LIVE SITE: https://www.lotus-group.ca/